In: Extended Abstracts of the 2019 CHI Conference on Human Factors in Computing Systems, pp. In: Proceedings of Ascilite Dunedin (2014)Ĭolabelli, D., Morales, A., Dumont, J., Fagan, J.M.: Facebook addiction-it’s a click away (2010)ĭewar, S., Islam, S., Resor, E., Salehi, N.: Finsta: creating “fake” spaces for authentic performance. Rhetoric and reality: critical perspectives on educational technology. Young Consumers (2020)Ĭharteris, J., Gregory, S., Masters, Y.: Snapchat ‘selfies’: the case of disappearing data. 13(1), 210–230 (2007)īossen, C.B., Kottasz, R.: Uses and gratifications sought by pre-adolescent and adolescent TikTok consumers. īoyd, D.M., Ellison, N.B.: Social network sites: definition, history, and scholarship. 2010, 1–8 (2010)īoogert, E., Libbenga, J.: TikTok groeit in Nederland tot 3,5 miljoen gebruikers, Emerce (2020). Keywordsīolotaeva, V., Cata, T.: Marketing opportunities with social networks. While not yet at the level of Facebook and Instagram, TikTok succeeded to quickly gain momentum in the adult space, to a level that is reaching that of a longer-standing platform like Twitter. Contrary to expectations, we did not find a gender effect nor a student effect. The adult’s resulting profile on TikTok is younger, less graduated, with a lower income, living in urban areas, and having kids. Further logistic regression analyses on the number of DAU show individual differences in sociodemographic background comparing SNS Facebook, Twitter, Instagram, and TikTok. Cross-sectional data from 2500 Belgians (age between 18–64 years old) during the covid-19 crisis in 2020 show an expanding adoption of TikTok in daily active users (DAU). While considered a Social Network Site (SNS) oriented toward a younger audience of kids and teens, we hypothesized that TikTok would find its way to mainstream adult audiences, given the increasing attention devoted to this particular SNS in popular media. However, to date, very little is known about TikTok regarding the number of users or usage characteristics. Especially TikTok seems to be linked to this crisis, given its rise to fame during the same period. It's an exchange that works for them and me without it feeling like a business transaction.It is believed that due to quarantine regulations during the covid-19 crisis, more people are attracted to social media. They're scrolling through hash tags and making genuine connections with my work on Instagram. My customers aren't googling for my business any more. It's not the right time to shut down my website, but that time WILL come. I'm now more actively posting photography on instagram than on my own blog, because it's quicker and easier for my target client to see what I'm doing and it's more convenient for me, meaning I can get on with more actual photography and spend less time crafting blog posts that nobody gets to see. Here's an example: I get more interest for my wedding photography business from instagram promotions than I do from my own website. Never before has the human race been able to curate, capture, share photography to such a wide audience. It's the future of photography, and that's the truth of it. I know people don't like instagram, but it's a great platform, and it's already here. It seems a strange norm for these platforms to initially be great (like 500PX or Flickr once were) only to then have user experience ruined. I've read that the "reach" on IG has dropped to about 15%, but not sure how accurate that is. One percent! I'm not sure why they bother to create such a platform, then ruin it for users. It is now so bad that about only 1% of all followers actually ever see what we post. I created a separate page for my photography, and while initially (a few years ago) it was great with the "organic reach" where everyone who had liked/followed your page would see whatever you posted, FB decidedly took away that organic reach and started to reduce the number of followers who saw your posts, and in addition, demanded that we pay to reach the very people who had followed the page! What concerns me is that Instagram is now owned by Facebook, and the FB experience has been horrible for those of us with a separate "business Page" or what ever you want to call it.
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